Even the most novice internet user knows that websites are hard pressed to make a profit if no one is visiting their site. Online businesses thrive on advertising and general sales to bring in revenue. All of that is contingent on people coming to see their site. Therefore it is of the utmost importance to find out exactly how one goes about increasing traffic.

Internet marketing is an excellent device used for a variety of reasons, not the least of which is to increase traffic. Promote your site on social media outlets like Facebook, MySpace and Twitter. Better yet, make your way to a social bookmarking site where you can publish lists and provide links of your favorite sites. Fellow users are then encouraged to visit the site and give their feedback as to whether or not they agree regarding its quality. If a lot of people on these social bookmarking sites, such as Digg and Reddit, like your site you are all but guaranteed an increase in traffic. Read More…

There is a saying that great leaders are made not born. This should give you hope that once you understand the characteristics of a great leader you can become one yourself. Here are a few things that every great leader does or possesses within themselves to inspire people around them.

1. Leaders are always improving. They understand that things are changing around them and for them to be great leader they must be changing too!

2. Great leaders inspire people around them to become better. People want to do their best because of their leadership.

3. Leaders know how to concentrate on people’s strengths and not their weaknesses. Everyone has things that they are good at and leaders know how to bring this out in a person.

4. Leaders are pro active and not reactive. They understand the importance of leading their people and not waiting for somebody else to get started.

5. Leaders treat people with respect and importance. They know that to get a person to do something they need to want to do it. Treating people with respect and importance is a technique that works for this.

6. Great leaders are self-motivated. They understand there will be ups and downs in their life and in their business, but they stay positive and do not let outside influences affect their attitudes.

7. Leaders are well spoken. They know how to say the right thing at the right time.

8. Leaders are always prepared. They don’t leave things to chance but rather they control situations through preparation.

9. Great leaders do not have big egos. They care about others as opposed to being a self centered individual.

10. Great leaders are great mentors. They know how to pass on the knowledge that they themselves have personally already attained.

11. Leaders are people who write down goals and strive to achieve them. They understand the importance of goal setting and the example that they are teaching by doing this.

12. Great leaders are ambitious hard workers. They never expect more out of the people around them then they are willing to give themselves. This type of attitude is contagious and leads to everybody working harder.

In summary this is 12 characteristics of a great leader. If you strive hard to do these 12 things you yourself can become a great leader as well. By constantly working harder to do a better job of leading those around you will become more successful in your own life and business.

 Source: GoArticles

I just viewed this incredible training video by my friends, Ray and Ferny, on how to use Google to position yourself as a leader within your company, even if you’ve never sponsored a single soul.

It’s basically talking about controlling the information that is out there about you and your company, so that everytime someone Google’s your name or your company name, they keep running into YOU.

This in turn, signals to your leads that you are the right person to be signing up with and attracts people who are looking to your your exact company!

Prospects don’t get any hotter than this.  Kudos to Ferny & Ray for continuing to deliver powerful training:

Before you can take full of advantage of all that social media has to offer, you must begin by understanding the different types which exist today. Once you have a grasp on what exactly you are dealing with, you will be better equipped to use them to their ultimate potential.

Many people think that social media, in business terms, can only be used to promote your website. However it can take on a more active role including publishing or hosting duties. For example, sites like WordPress and Xanga offer simple yet excellent blogging programs. Any business can sign and use these sites to publish their own blogs. In some cases these blogs may actually serve as the company’s primary website. The truly great thing is that many of these social media sites come outfitted with a built-in target audience complete with shared interests.

Popular social networking sites like Facebook and MySpace play host to an endless list of both large and small businesses. With millions upon millions of registered users online every day they offer the ultimate in free exposure and publicity. It is incredibly easy to sign up for a profile page and most of these sites offer their services completely free of charge.

A slew of other options exist in the realm of social media. For example, social bookmarking sites offer users the opportunity to post and share links to their favorite websites. There is no rule that says you cannot set up a link to your own website. Some popular examples of such sites include Digg, StumbleUpon and Del.icio.us.

LinkedIn is a great social networking site which allows professionals to mix with one another as well as their clients. It’s a great place to make contacts and further develop professional relationships.

You can always decide to host your own social media programs on your own website. That would include anything from publishing a blog, to hosting a community forum, to posting informative podcasts or videos. It also gives online business leaders the chance to interact with their own clients on a more intimate level.

Marketing through social media is a timely investment however the rewards are noticeable. The fact that these social media outlets allow personal relationships to be built atop professional relationships makes them truly remarkable and unique opportunities.

Jean Klett
www.thebusinessmodelguide.com
http://www.twitter.com/jeanklett

P.S. Raymond and Ferny are planning to do some powerful training this Thursday revealing the secrets from this experiment, so be sure to keep your Thursday evening open, more details to come.